From delivery to boogers, butts and beyond!
Frida is the brand that gets parents. That means you. We are not a lifestyle. Far from it. We are a solution-based brand. The 411 of parenting. The who-do-I-call-in-the-middle-of-the-night-cause-my-baby-won't-stop-screaming brand.
Born in Sweden, raised in America
Great things come from Sweden, including our flagship fussbuster, NoseFrida. Invented by a Swedish pediatric ear, nose, and throat doctor, NoseFrida is now helping parents across America provide smart, safe and hygienic snot-free relief to their stuffed up little ones.Read Professional Recommendations
Our CEO, Chief Fussbuster and baby guru all wrapped in one. Snotty noses. Diaper duty. She's been there before. As a mom of three boys, Chelsea knows the struggles of motherhood firsthand, which is why she spends almost every waking minute thinking of ways to make parenthood a little bit easier.